Elliot is the 4th generation owner and operator of Fike Chevrolet Company. He has worked in the dealership since he was a young boy and is currently in partnership with his father, Frank E. Martin. Elliot started out washing cars before doing mechanical work in the service department as a teenager. During that time he received factory training and became a Certified State Inspection Mechanic. Elliot also worked in the body shop as an apprentice before attending college at Northwood University in Florida where he majored in Automotive Business. Upon his return to Fike Chevrolet, he was the Service and Parts Manager for a few years before becoming the Used Car Manager. Recently, Elliot has graduated from the Dale Carnegie School for Managers, as well as the NADA Dealer Academy, both in which he completed in the top of his class. Currently, Elliot holds the title as the Executive Manager and Co-owner of Fike Chevrolet Company. As such, he is here to guide his employees and help our customers with whatever they may need. Even though he is the first one in and last one out everyday, Elliot enjoys a simple, relaxed life at home with his wife, Amanda, and their son
Eli Nathaniel. They also have two cats, Nieko and Black Kitty. As future Dealer of Fike Chevrolet Company, Elliot welcomes everyone to come in and meet him.
